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Privacy Policy for Facebook Ads Data Collection

Last updated: 22 Aug 2025

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1. Introduction

Iconic Wraps Pty Ltd t/a Iconic Branding values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard data when you interact with our advertisements on Facebook and related platforms.

This policy is aligned with the Protection of Personal Information Act (POPIA) of South Africa.

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2. Information We Collect

When you engage with our Facebook Ads or our website, we may collect the following information:

  • Personal Identifiable Information (PII): Name, email address, phone number, and any details you voluntarily provide via forms or messages.

  • Digital Interaction Data: Information about your interactions with our ads, such as clicks, likes, shares, and form submissions.

  • Technical Data: Device information, browser type, location (general, not precise), and cookies.

  • Facebook Pixel Data: Information collected through Facebook’s tracking technology, including website visits, actions taken on our site, and conversions.

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3. How We Use Your Information

We use the collected data for the following purposes:

  • To deliver targeted advertisements relevant to your interests.

  • To measure and improve the performance of our advertising campaigns.

  • To communicate with you about our products or services if you provide contact details.

  • To comply with legal obligations under POPIA and other applicable laws.

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4. Legal Basis for Processing

In accordance with POPIA, we process your personal information based on:

  • Your consent (when you provide details through forms or messages).

  • Our legitimate business interests in marketing and improving services.

  • Legal obligations when required by law.

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5. Data Sharing and Disclosure

We do not sell or rent your personal information. However, we may share data with:

  • Facebook and its partners, in line with their Data Policy, to deliver and measure ads.

  • Service providers who assist with marketing, analytics, or IT services, under confidentiality agreements.

  • Authorities or regulators, if legally required.

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6. Data Security

We implement reasonable technical and organizational measures to protect personal information against loss, unauthorized access, and misuse.

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7. Data Retention

We will retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.

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8. Your Rights Under POPIA

You have the right to:

  • Access the personal information we hold about you.

  • Request corrections to inaccurate or outdated information.

  • Object to the processing of your personal data for direct marketing.

  • Withdraw consent at any time (without affecting prior lawful processing).

  • Request the deletion of your personal data where applicable.

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To exercise your rights, please contact us at:
📧 Theresa@Iconicbrand.co.za
 

9. Third-Party Links

Our ads or website may contain links to third-party sites. We are not responsible for their privacy practices.

10. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be posted with a revised date.

© 2025 by Iconic Wraps PTY LTD trading as Iconic Branding. All rights reserved.

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